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Marketing

Need a Great Roofing Logo? | BlackStorm Design + Marketing

Are you thinking of starting a roofing company? Possibly, with roofing services like roof installation, roof repair, metal roofing, and guttering? Have you designed an appealing logo for your roofing business?Do you know that to run a successful roofing company, you need to present a positive brand to consumers? A roofing company logo is the […]

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Marketing

How to Make Your Roofing Business Get Found by Siri | BlackStorm Design + Marketing

How do clients search for your roofing business online? Your roofing website may be ranked #1 in Bing and Google, but what about Siri? According to a recent report by Pew Research, over 80% of Americans now own smartphones, and another study showed that over 90% of those phone owners use their device’s digital assistants. Iphone’s Siri is […]

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Marketing

SuperEasy Ways Roofers Can Use to Get Found on Alexa Almost Instantly | BlackStorm Design + Marketing

Give Your Roofing Business a Voice, Stay ahead of the Competition and Book More jobs with Alexa Hey, Alexa, where can I find an experienced roofing contractor near me? In the modern roofing landscape, most of your clients are finding your business online through Google. They turn to Google and type roof replacement (service type) […]

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Marketing

Tips for Roofers to get Found on Voice Search Devices | BlackStorm Design + Marketing

  Create unparalleled customer experience; outrank your competitors and Book More Roofing Jobs with Voice Search SEO As many roofers know, SEO is a dynamic field, yet it is an essential component of any internet marketing strategy, as discussed in our previous blog post.  The trend for searching online has changed as well. Nowadays, property owners use […]

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Marketing

6 Common Misconceptions about Roofer Logo Design Explained | BlackStorm Design + Marketing

Get noticed by Prospects, Stand out from the Competition and Improve Your Roofing Brands with our Custom Logo Design Services. Branding is a crucial part of any roofing business. It helps you build your reputation in the roofing industry while differentiating your business from the competition. A well-thought-out branding attracts potential clients and builds trust […]

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Marketing

How to Choose a Roofing Company Name | BlackStorm Design + Marketing

Choosing a name for your new roofing company presents a great opportunity because it helps you to communicate your ideas, personality, expertise, values, and uniqueness to potential clients. A well-chosen roofing company name can help you to find more clients and set your business above competition, particularly online. Your roofing company name is the medium […]

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Marketing

Why 90% of Roofers Lose Money with Google Ads (AdWords) | BlackStorm Design + Marketing

How You Can Create an effective Adwords Campaign that Generates Consistent Stream of Leads. “We tried PPC ads but did not get any results from it.” “It was a waste of our marketing dollars; it didn’t work.” We meet a lot of roofing contractors each week. 90% of them believe that PPC ads don’t work. […]

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Marketing

10 Ways to Generate More Plumbing and HVAC Business Reviews on Google – BlackStorm Design + Marketing

Nowadays, Google reviews are very important for any Plumbing and HVAC business in any city. Studies show that 88% of consumers rely on online reviews as much as they do on personal recommendations. 90% of these consumers go through online reviews before purchasing a product, using a service, or even visiting a business. Apart from […]

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Marketing

How to Acquire Plumbing and HVAC Clients from Google Search

We work with plumbing + HVAC business owners all over the country to uncover their problems, analyzing their competition, also developing a dominating growth strategy; we could easily charge $1,000. We are offering this $1,000 strategy session completely Free. We will invest the time, resources, and expertise… all you have to do is invest your […]

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Marketing

Online Marketing Tips for Your Plumbing and HVAC Business – BlackStorm Design + Marketing

Before the widespread introduction of digital technology, most Plumbing and HVAC companies marketing efforts consisted of adding listings to the yellow pages, placing ads in newspapers, and buying spots on local radio stations. But of course, times have changed. Nowadays, Plumbing and HVAC companies need to stay connected to the Internet and harness the power […]

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Marketing

Whats the Difference Between A Slogan vs. Tagline For Your Plumbing and HVAC Company? – BlackStorm Design + Marketing

We work with roofers all over the country to uncover their problems, analyzing their competition, also developing a dominating growth strategy; we could easily charge $1,000. We are offering this $1,000 strategy session completely Free. We will invest the time, resources, and expertise… all you have to do is invest your time. Those who don’t […]

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Marketing

What makes a great Plumbing and HVAC slogan?

We work with plumbing + HVAC business owners all over the country to uncover their problems, analyzing their competition, also developing a dominating growth strategy; we could easily charge $1,000. We are offering this $1,000 strategy session completely Free. We will invest the time, resources, and expertise… all you have to do is invest your […]

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Marketing

Answering Phones Properly Will Increase Profits For Your Plumbing + HVAC + Electrical Business – BlackStorm Design + Marketing

We work with roofers all over the country to uncover their problems, analyzing their competition, also developing a dominating growth strategy; we could easily charge $1,000. We are offering this $1,000 strategy session completely Free. We will invest the time, resources, and expertise… all you have to do is invest your time. Those who don’t […]

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Marketing

How to Acquire PR for Your Plumbing/HVAC/Electrical Company – BlackStorm Design + Marketing

We work with roofers all over the country to uncover their problems, analyzing their competition, also developing a dominating growth strategy; we could easily charge $1,000. We are offering this $1,000 strategy session completely Free. We will invest the time, resources, and expertise… all you have to do is invest your time. Those who don’t […]

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Marketing

The Relationship Between Online Reviews and Your Plumbing/HVAC/Electrical Marketing Strategy – BlackStorm Design + Marketing

We work with roofers all over the country to uncover their problems, analyzing their competition, also developing a dominating growth strategy; we could easily charge $1,000. We are offering this $1,000 strategy session completely Free. We will invest the time, resources, and expertise… all you have to do is invest your time. Those who don’t […]

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Marketing

The Importance of Branding in Your Roofing Marketing Campaigns – BlackStorm Design + Marketing

The roofing industry is a competitive field, and as such, your roofing marketing efforts must be impeccable to outshine your rivals to obtain the leads that you require. But with all the marketing and advertising options available, how do you brand your roofing company productively? In the modern world, internet marketing outshines all advertising channels […]

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Marketing

10 Pro Tips To Get More Roofing Referrals – BlackStorm Design + Marketing

When you install or replace a roofing product that lasts for more than a decade, you require an effective strategy for generating referrals. You cannot sit back and assume that the business or homeowner will recommend your services to a neighbor, friend, or relative. Instead, you need a good strategy that will help you get […]

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Marketing

101 Plumbing and HVAC Business Marketing Ideas – BlackStorm Design + Marketing

With a Plumbing and HVAC business, one universal goal is to make sure and sell the services of the business. This is something that is generally best accomplished via making a business be expertly positioned in front of its target audience whilst offering a solution that fixes a problem–or provides a benefit which the consumer […]

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Marketing

How To Convert More Leads Into Plumbing or HVAC Clients? – BlackStorm Design + Marketing

Below we offer a few tips and some of our services that will help you accomplish these goals… DETERMINE THE VALUE OF EACH LEAD Client Lifetime Value is the single most important metric for understanding your clients. CLV helps you make important business decisions about sales, marketing, service offering, and Customer Support. CLV tells companies […]

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Marketing

Have a Happy Client? Ask for a Roofing Testimonial… – BlackStorm Design + Marketing

As with any other service business, word of mouth is an excellent tool to promote your roofing business. Clients don’t have goods they can hold in their hands, so they rely on the opinion of other property owners to know which roofing company will deliver the best user experience. As a roofing contractor, one of […]

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Marketing

7 Low-Cost Ways of Acquiring Roofing Leads with PPC Ads – BlackStorm Design + Marketing

Roofing contractors are always after one thing; get qualified leads at a lower cost. There are various ways of generating leads for roofing companies, but one method outshines them all, which is PPC ads. It is an effective method, where your roofing business can be placed in front of property owners that require roofing services. […]

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Marketing

Getting Your Roofing Digital Marketing In-Sync – BlackStorm Design + Marketing

Do you have an active Facebook Business Page? Do you routinely add new posts? Are you using targeted Facebook ads that lead to your site? Are you asking clients for reviews? Are you sharing positive reviews online – and taking steps to turn negative reviews into positives? Roofing Digital Marketing Made Easy At BlackStorm, we […]

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Marketing

Adaptive vs. Responsive Roofing Website Design: Which One offers the Best User Experience (UX)? – BlackStorm Design + Marketing

Reduce your website bounce rate, improve loading speed, and get more leads with a responsive roofing website design. What are the significant differences between adaptive and responsive roofing website design? And how can you improve the user experience by selecting the right design style? This post will try to answer these two questions and more. […]

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Marketing

The Roofing Off-Page SEO Checklist – BlackStorm Design + Marketing

Get on top of search engine results, drive relevant traffic and get qualified Leads online with Off-page SEO In 2020, there will be thousands or millions of active roofing websites over the internet. The figure is so high that new roofers may think it’s hard to rank for a specific roofing keyword on the search […]

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Marketing

How to Get Your Roofing Business to the Top of Google Search Results – BlackStorm Design + Marketing

Drive Crazy Traffic, Generate More Leads and Make More Money by Claiming #1 Position on Google Do you think that your prospects/clients ever click on the second page of Google search results? No. They don’t do that. In fact, over 97% of prospects do not open the second page when looking for roofing services. Almost […]

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Marketing

On-Page SEO Checklist for Roofing Contractors in 2020 – BlackStorm Design + Marketing

Get Free Leads, Improve your Roofing sales and Crush other Roofers online with On-page SEO If you want to optimize your roofing company’s website, on-page SEO is the best place to start. On-page SEO techniques help roofing contractors to get free leads online by appearing on the first page of Google for several keyword phrases. The ultimate […]

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Marketing

How to Market Your Roofing Services After A Recent Storm – BlackStorm Design + Marketing

Has a storm recently rolled through your area of service? You know it won’t be long before roofers from everywhere are crawling all over the affected neighborhood. Have you ever wondered what you should do in situations like this?  I currently live near Nashville, Tennessee, and I witnessed several tornadoes roll through a couple of […]

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Marketing

The Importance of Your Roofing Logo Design – BlackStorm Design + Marketing

Building a business involves a wide range of factors that can easily cause you to overlook the importance of making your roofing logo a top priority. You may subconsciously ignore any voice within you that seeks to give a logo of some importance. Such a voice is, of course, worth listening to because a logo […]

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Marketing

10 Roofing Postcard Marketing Mistakes to Avoid

Today, postcards are the cheapest form of direct mail. Most roofing businesses already understand the importance of postcard marketing as it is a great way of gaining the attention of customers. Postcards are easy to create and have a high rate of response. Postcards can be used to increase sales leads, introduce new products and […]

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Marketing

5 Powerful Tips on How to Market to Dads

As our society evolve, the role of Dads in the household changes too. Today, they are no longer confined to stereotypical duties and responsibilities in the home. Compared to fathers of earlier generations, today’s Dads are more involved in household management, parenting, and even planning vacations, to cite some. Very few brands and businesses recognize […]

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Marketing

Money Follows Good Marketing – Roofing Marketing Agency

Naturally, entrepreneurs and even modern consumers believe that the value of a business is based on the product. The better your product is, the more money you will make. Sure, it helps to have a great product that is reliable and does what it’s supposed to do. However, the real game changer here is how […]

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Marketing

Grow Your Business By Having An Answer For These 10 Questions

You’ve become successful as a startup and are now ramping up to get a bigger piece of the pie. But how do you grow your business without committing beginner mistakes? These 10 questions should serve as a road map to attaining more sales, reach and profits. 1. Who Is Your Core Audience? Take a long, […]

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Marketing

Tips to Write SEO Friendly Articles

Are you looking for ways to make your article writing SEO friendly? Are your articles are not ranking higher in search engine results pages even after enticing the readers through your content writing? Well, writing content that is compelling to readers as well as optimized for search engines is the biggest challenge for content writers […]

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Marketing

What is Branding Services? – Roofing Marketing Agency

A brand is what makes your company your company. When it’s done well, a brand changes the way consumers think about and interact with your business. Branding your business is as important as setting other marketing strategies for purposes of growth. While most business owners want more returns from their businesses, not many are aware […]

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Marketing

Over 350 Of The Greatest Ad Headlines Ever Written

We work with roofers all over the country to uncover their problems, analyzing their competition, also developing a dominating growth strategy; we could easily charge $1,000. We are offering this $1,000 strategy session completely Free. We will invest the time, resources, and expertise… all you have to do is invest your time. Those who don’t […]

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Marketing

20 Awesome Tech Gifts for Small Business Owner

The holiday season is coming and if you have a close friend who owns a small business, this list will help you out tremendously to not stress out during Christmas. Here is a list of 20 Awesome Tech Gifts for a Small Business Owner! Peak Design Tech Pouch Made from recycled materials and is weatherproof. […]

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Marketing

How to Upload a File to Google Drive Through Google Sheets

I recently switched from our agency using Trello as our project management system to actually using Google Sheets instead and the transition as been amazing except one thing… We weren’t able to easily upload files directly to a task as we could with Trello. So I knew you could do a lot through app scripts […]

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Marketing

A History of Major Google Algorithm Updates/Changes

Every year, Google makes several changes to search. In 2018, they reported an incredible 3,234 updates — an average of almost 9 per day, and more than eight times the number of updates in 2009. While most of these changes are minor, Google occasionally rolls out a major algorithmic update (such as Panda and Penguin) […]

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Marketing

4 Reasons to Keep Calm and Press On

Currently, nearly everything on the internet is about COVID-19. However, in this article, we will take a practical approach to this issue that has brought tension to many clients. Look how fast various media outlets have spread fear across the USA and the world at large. Nearly everyone has felt some degree of anxiety or […]

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Marketing

10 Roofing Postcard Marketing Mistakes to Avoid

Today, postcards are the cheapest form of direct mail. Most roofing businesses already understand the importance of postcard marketing as it is a great way of gaining the attention of customers. Postcards are easy to create and have a high rate of response. Postcards can be used to increase sales leads, introduce new products and […]

Categories
Marketing

The Importance of Your Roofing Logo Design

Building a business involves a wide range of factors that can easily cause you to overlook the importance of making your roofing logo a top priority. You may subconsciously ignore any voice within you that seeks to give a logo of some importance. Such a voice is, of course, worth listening to because a logo […]

Categories
Marketing

How to Market Your Roofing Services After A Recent Storm

Has a storm recently rolled through your area of service? You know it won’t be long before roofers from everywhere are crawling all over the affected neighborhood. Have you ever wondered what you should do in situations like this?  I currently live near Nashville, Tennessee, and I witnessed several tornadoes roll through a couple of […]

Categories
Marketing

Why Your Roofing Business Needs Local SEO

What Is Local SEO? Essentially local SEO is the effort it takes to get listed higher in map results, whether in google maps or apple maps. Why Your Roofing Business Needs Local SEO Are you looking for an online lead generation strategy that will increase sales for your local Roofing business? Then don’t worry because […]

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Marketing

Google My Business Optimization Checklist for Roofing Contractors

Claim, Verify and Optimize your GMB Listing to Get More Leads Online One of the most crucial things that your roofing business requires to continue growing is both offline and online exposure. While there are several techniques to do this from door knocking, canvassing, or investing in internet marketing, this post will show you a […]

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Marketing

10 Tips for Selecting a Great Roofing Website Designer

Get Qualified Leads, Increase Conversions and Sales with a High-Quality Roofing Website One major challenge that most new roofers face is launching a new roofing website. Several factors need to be considered when choosing a web design agency to market your roofing business online. Many roofing contractors are smart to know that some things are […]

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Marketing

Have a Happy Client? Ask for a Roofing Testimonial…

As with any other service business, word of mouth is an excellent tool to promote your roofing business. Clients don’t have goods they can hold in their hands, so they rely on the opinion of other property owners to know which roofing company will deliver the best user experience. As a roofing contractor, one of […]

Categories
Marketing

7 Low-Cost Ways of Acquiring Roofing Leads with PPC Ads

Roofing contractors are always after one thing; get qualified leads at a lower cost. There are various ways of generating leads for roofing companies, but one method outshines them all, which is PPC ads. It is an effective method, where your roofing business can be placed in front of property owners that require roofing services. […]

Categories
Marketing

Getting Your Roofing Digital Marketing In-Sync

THE PROVEN IMPACT OF SYNC Getting Your Marketing In Sync Drives More Leads For too long, digital marketing has focused on individual products — a website, search, social, etc. It’s become clear that today a disconnected set of products, each from a different marketing agency, is no longer the optimal business model. Today a comprehensive […]

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Marketing

Adaptive vs. Responsive Roofing Website Design: Which One offers the Best User Experience (UX)?

Reduce your website bounce rate, improve loading speed, and get more leads with a responsive roofing website design. What are the significant differences between adaptive and responsive roofing website design? And how can you improve the user experience by selecting the right design style? This post will try to answer these two questions and more. […]

Categories
Marketing

The Roofing Off-Page SEO Checklist

Get on top of search engine results, drive relevant traffic and get qualified Leads online with Off-page SEO In 2020, there will be thousands or millions of active roofing websites over the internet. The figure is so high that new roofers may think it’s hard to rank for a specific roofing keyword on the search […]